The Negotiation Guru

Image by: Tony Blay

I received a comment on my previous blog post from a French ADR blogger, Dominique who made some very interesting points which I would like to share.

This is Dominique’s blog. But you have to first learn to read French! Actually I would appreciate if someone can translate it for me. According to Dominique, “roll” is a slang for swindle (in French?). Interesting!

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“You can stand tall without standing on someone. You can be a victor without having victims.”
- Harriet Woods

The best way to win and win BIG at a negotiation? Get to a win-win situation.

The main objective of a win-win negotiation is to be able to help the other party get what they want. Here, I am not advocating that you should sacrifice to help them get what they want. Find a solution that is best for both parties. Make them leave the negotiating table feeling that they have won.

The term “win-win” has been abused many times over. You can even negotiate on what a “win-win” solution is. Ideally, you want the other party to feel that it’s a win-win solution as well. It has to be mutual. If you are alone in believing that it’s an ideal win-win situation, you can’t be further from the truth.

So, how can we arrive at a true win-win situation?

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“I don’t even call it violence when it’s in self defense; I call it intelligence.”
- Malcolm X

Experienced negotiators know hundreds of tactics and strategies. However, when under pressure they will instinctly do whatever that works. In a real world negotiation situation, unethical tactics are very common. These tactics come in all direction and you won’t have time to think.

The skilled negotiator is able to deal with unethical tactics quickly with high level of control. With dedication and consistency, we can slowly learn how to deal with unethical tactics.

Here are 5 ways to deal with unethical tactics:

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Here’s the story:

There is a blind man and a lame man. They often compete against each other to see who’s better in what. One day, their deaf friend got so sick of their competition and came up with an idea.

“Let me be the judge. Whoever gets to my place first, will be the winner.”

The blind man and lame man were both set to win this competition. However, the deaf man stays 10 miles away from them. For many weeks, they brainstormed on how to get to their deaf friend. The blind man won’t be able to see the road and the lame man won’t be able to walk.

A brilliant idea struck them!

The lame man will get on the shoulders of the blind man. They collaborated! The blind man will be the lame man’s legs. And the lame man will be the blind man’s eyes. How wonderful! They were so happy and they got on their way.

As you are able to guess, both are winners. Win-Win!

Collaboration is indeed more powerful than competition.

What are the reasons to collaborate?

1) Improve relationships

It is really hard (near impossible) to main positive feelings about anyone who is trying to make you lose. Arguments and negotiation impasse are often the results from competition mindset.

By collaborating, the challenge and success are shared. At the end, its the relationship that really counts.

2) Sharing of expertise

If we often compete to win in a negotiation, we will overlook many aspects of collaboration. On such aspect is the sharing of expertise. Everyone is interdependent. In business, you depend on your partner. In your family, you depend on your family members. In work place, you depend on your colleagues.

Competition makes it real hard to share our resources, skills and experiences. We are so involved in our own exclusive goal.

In a negotiation, every person’s role is important. So why not collaborate?

3) Well-being

Negotiations are highly stressful. Many things are at stakes. The fear of failure is the reason for this anxiety and agitation. It causes tension, embarrassment and even hostility.

Good collaborations happens when there’s a good relationship. A relationship that is non-judgmental and non-threatening.

This in turn creates an environment that is healthy for both parties.

REMEMBER: Always collaborate to win.

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Jens Thang
Negotiation Skills for Everyone

Email: jens@thenegotiationguru.com

Hi John,

I agree that sometimes we do find that we have difficulty getting people to negotiate. They just seems to be disinterested in negotiating and have previously refused to negotiate. Things can get quite complex if not handled properly.

You must be thinking, “How do I negotiate with her if I cannot even get her to talk about the issue?”

How do you get people to negotiate?

First, look at the reasons why that person does not wish to negotiate.

Investigate from all areas and all perspectives:

Does she feel there is no need to negotiate?
Is she offended by something?
Is she concerned about some issue?
Maybe she is not ready to negotiate?
Could it be because she dislikes negotiation?

After you have tried to find out the cause for her refusal to negotiate, you can then truly understand from her point of view. Some people just dislikes negotiation. If this is so, maybe use another term to replace negotiation.

“Let’s discuss this issue.”
“We need to talk about this.”
“I am concerned that we are not progressing.”
“Is there something that you like to talk about with regards to this issue?”
“When is a good time for us to discuss this?”

There are other ways to get her to negotiate with you.

1) Find someone close as your ally

Get that person to talk to her. She could be refusing to talk to you because of the kind of relationship she has with you. She could be uncomfortable negotiating with you alone. Get someone who is close to her or at least someone neutral to talk to her .

2) Lure them in with opportunities

Make it really tempting for them to come to the negotiating table.

“Hey, I found a good solution to this problem!”
“If we can discuss this, we will be able to better our relationship!”

Create more irresistible offers to entice her.

3) Arrange the situation such that she has more to lose if she drags on

Some negotiation experts use the phrase: take away their BATNA.

“This issue at hand is frustrating me, I am not sure if I am willing to wait to resolve this.” (beware of the credibility issue of a threat)
“If you are not going to talk about this, I will move forward with my decision.”

Taking away her BATNA does not necessary means threatening or blackmailing. It is more credible if you are able to do something to change the situation and not just SAY something.

4) Wait, wait and wait

If all else fails, and there is nothing much you can do, you just have to wait.

Maybe she feels that it is not the right time to negotiate yet.
Maybe she has some issues at hand.
Maybe she needs more time.
Maybe she does not think negotiation is necessary.

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Jens Thang
Negotiation Skills for Everyone

Email: jens@thenegotiationguru.com

Tim Ferris wrote a blog entry on negotiations. He quoted a portion from filmmaker, Bob Compton. This is an interesting observation of how negotiations are being conducted in India.

This is not to say that every Indian negotiates like this.

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In India, every transaction — EVERY transaction — is negotiated. Merchandise, cab fare, restaurant bills, wedding doweries — the list is endless.As our guide Vishnu explained, “In India, we bargain to the level of the individual vegetable purchase.”

While awkward and uncomfortable to most Americans, that level of negotiating can be quite valuable.Hotmail founder Sabeer Bhatia, a CA transplant from Bangalore, credited the bargaining skills he learned in vegetable markets at home for getting Microsoft to push its acquisition price for his company from $160 million to $400 million. Bill Gates’ eye teeth were floating in tea with that deal.

Here are a few rules for bargaining on the buy-side when in India:

Rule #1 - The true price of any item is what you pay — There are no suggested retail prices in India. Nothing is labeled, so it pays to talk with several vendors before making a significant purchase.

Rule # 2 - Try for 70% off — Don’t accept less than 30%

Rule # 3 - Make them show lots of merchandise — If it is a rug merchant, you want the demo guys sweating profusely before you make your first offer. Get the vendor to “invest” in the transaction — emotion, time and energy.

Rule # 4 - Offer on one item at a time – If you plan to buy a couple things DON’T let on at the outset. Act like you intend to buy only one item, if that much. Get the seller to give you prices on each item; play one item off another to show you are looking for the lower price point.

Rule # 5 - Wait for the pad of paper — Every Indian sales person has a pad of paper and a pencil that they pull out when the bargaining gets a bit more serious. Though they write down the price for an item, this is only the starting point - remember rule #2.

Rule # 6 - Say “TOO HIGH”, a lot – Don’t even start negotiating until the salesman has scratched through the initial price and lowered it at least twice. I found that simply staring in silence at the pad of paper for a long time would result in the vendor cutting the price.

Rule # 7 - Imply a bundled purchase — OK, now that the price has been cut 25-30%, ask the salesman what deal he would give you if you buy two items. Expect 5% off. Ask for three items; get another 5%. Then add a very expensive 4th item — one which you do not intend to buy. This will excite the vendor and he will do a bunch of calculations which you will be unable to follow. The price will come down for the expensive item as well as for the other items you intend to buy. Lock those prices and drop the expensive item.

At this point, you should have been able to shave close to 50% off the initial price. Most Americans generally are satisfied at this point and close the deal.

One final point - no matter what price you pay — if the sales guy is smiling when you leave — guess who won…

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Jens: Well, this is really a stereotype.

I am writing an article on the rules of Chinese negotiators. Feel free to email me your experience.

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Jens Thang
Negotiation Skills for Everyone

Email: jens@thenegotiationguru.com

Recently, I was asked to negotiate on behalf of a good friend of mine with a programmer from Myanmar. It was a deal that my friend was hoping to clinch and was afraid that their relationship would be strained if they reach an impasse. We discussed this for many hours online and did lots of research. We wanted to be fully prepared for the negotiation.

The programmer is probably an introvert. He speaks in a low mellow tone. Everything went on smoothly at the beginning. He did not negotiate even a single term of the issues we listed. Before he put down the phone, he said “Alright, this is fantastic. I really like what you have proposed to me. Let me get back to you on this.”

I never heard from him again. He disappeared.

Yesterday, my friend from Vietnam was complaining to me about this birthday party he was invited to.

“I had a lot of things to do and I had to turn down my meeting with my team because of the party!”

“Why didn’t you say no to the person who invited you?”

“In my culture, it’s considered rude to turn down someone’s offer.”

I got a slight hunch that this might be the reason why the programmer from Myanmar did not just turned down my proposal on the phone. He could have done so but he thought it might be rude to do so.

Remember: In different cultures, people negotiate differently. Never assume everything’s homogenous at the negotiating table. Be very sensitive to your target’s culture. Document everything if possible.